Joswiak elaborates on iMac availability date

In an interview with MacCentral, Greg Joswiak, VP of Product Hardware and Marketing elaborates on the projected availability of the new iMac. When asked about Phil Schiller’s statement that the new iMac would be available in mid-September, Greg states

“Well, let’s be realistic. That’s when they first start shipping. By definition a ramp means going from zero to whatever full capacity is going to be. On day one, there’s all this demand that’s built up, and inevitably, there’s a shortage. People get excited about our products — that’s good, and in no way do I want to dampen that. … but the reality is with any new product, it’s hard to imagine any example where [a shortage] isn’t the case.”

Posted: September 6, 2004 / Category: Hardware